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Think about it. When was the last time you updated your Facebook page? If you are interested in making your page look more professional or if you just want to make it more engaging then there are a couple of things that you can do about this. Take a look below to find out more.

Company Information
The first thing that you need to do is update your own company information. You may think that nobody out there is going to read your business description, but that doesn’t matter at all. You still need to do everything you can to provide pertinent information that appears professional and authoritative as well.

You should always make sure that the category you have matches in with the industry or the niche that you have. This will help you to clarify what you do and it will also boost the amount of internal searches that you have on your page as well.

Matching your Username
The next thing that you need to do is make sure that your username matches your brand name. Fill out all of your opening hours, your location and more. This is especially the case if you own a brick and mortar business and it is also great if you want to boost the help that you get with your customer support lines.

Company Overview
Take your company overview. You need to put effectively what your company does and this is a brilliant way for you to link build. You will be able to include links to your site, the aim of your site and any other important details.

If you provide a huge range of services then try and put these into bullets and list them under the products section that you have.

Lastly, you need to write an effective about us page. You will need to really hook your customers while as doing everything you can to get them to contact your company. You can hire a copywriter to do this for you or you can try and do it yourself, but at the end of the day, having a good write-up is crucial if you want to get the best result out of your page.

So as you can see, SEO optimising your page is very easy to do and you would be surprised at how easy it is for you to get the results you want. If you have any questions, get in touch with your seo capetown provider today to find out how they can help you.

What Is SEO And How Does It Work?

Posted by Linda on September 8, 2017

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Search engines like to see certain things on a website page and they also like to see information about your site on other pages as well. When you understand this, you can then know which information you need to be posting, and which features you need to be focusing on.

The information provided helps the search engine to decide which site is to be ranked at number one and it also helps them to decide if a site should be showing up for certain keywords. If you want your site to appear at the top of Google then you need to look at your target audience and decide which pages should be presented when they search, and this gives you the chance to reverse engineer what a search engine wants to see.

How Does SEO Actually Work?
Search engines are always referring to how they rank website pages but there are two key elements that you need to keep track of. To begin with, you have onsite SEO and this includes your website content and even the infrastructure of your site. This also includes creating new content so you can target other keywords and to also have the best architecture when it comes to your site as well.

The next thing that you have to consider is offsite SEO. This is how your website is referred to from other sources and it is going to help you to develop incoming links and high quality links. On top of this, you have to create citations and you will also have to have an active social media presence as well.

Everything Else
The other things that you have to think about include finesse, tactics, techniques and even strategy. There are 200 signals when you evaluate a website page and every single year they add nearly 400 other refinements. These refinements help to decide which sites are better when compared and they also help to decide which page deserves to be ranked higher as well.

Performing Keyword Research
Every single day, 25% of the search terms that a search engine sees have never been seen before. This is why you need to focus on creating keyword clusters and these are groups of phrases that are created around a volume of core keywords. These bunch together different keywords so that they can be matched with the right site, and this is just one of the many reasons why people continue to perform keyword research so that they know which sites to match with the right keywords.

Offsite Social Profile
Next you have your offsite social profile. Search engines are now starting to consider social media directs as being very important and this can send you signals to your site. It’s more than just having a social media page, or a Facebook page, because it’s all about how you conduct your business on social media and how you make your social media page work for you.

Offsite Citation
Citations are references that can be your address, your phone number or even your company name. They might not be a link to you but it can be helpful to the search engine. It can help you with your GEO location and it can even help you with your GEO ranking as well.

Conclusion
So now you know more about SEO and how it works, and you also know how SEO can help you to get ranked on your site, it’s time to move on to how you can implement the right changes in order to rocket your site. Of course, if you implement the right changes then you can be sure to experience success but the best sites often have an SEO company working behind the scenes to make sure that the site is well maintained.

The main reason for this is because when you run a business, you probably don’t have time to manage your SEO and you probably don’t have time to post content either. Your SEO team can help you with this and they can also help to show you the difference between organic results and paid results, while also showing you how you can reap the benefits of both.

If you want to find out more about SEO or everything that it has to offer you then contact your SEO team today to see if they can help you to get your site ranked on the first page of Google or any other search engine for that matter.

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Do You Need SEO Services?

Posted by Linda on August 19, 2017

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Category: SEO Services

As a business owner, you’ll probably be wondering what SEO is as well as wondering why you need it for your business. The truth is that seo mauritius services can help you to get more sales, profit, and customers, not to mention that it can also help you with your existing site and the ranking that you have.

What Is SEO?
SEO is short for the term Search Engine Optimisation. To put it in layman terms, it is any action that is taken to increase the optimization of your site. The end goal is to usually rank the site that you have as a top contender on the search engine.

More and more companies are selling online and the competition for the top rank is getting harder and harder. SEO is a way to tell the search engines which sites deserve to be ranked higher, and which sites deserve to be ranked lower. If you don’t have SEO then nobody would have a chance at ranking at the number one slot. With SEO, if you put the work in, you’ll see results.

SEO is made up of a ton of smaller sections, and this includes keyword optimization, link building, content, marketing and more.

Do I Need SEO?
In this digital age, it’s clear that SEO is required. If you want to search for a new vendor who you can work with, before you pick up the phone book, you’ll probably want to do some research by visiting them locally, talking with their team and asking their customers if they do a good job. Online SEO is very similar to this, and it is how search engines decide who is the best. SEO takes into account the quality of the site, the user satisfaction that it has to offer and even the popularity of the site as well.

Social signals from Facebook pages can help with your SEO as well, so if you take a look at –Facebook- seo mauritius rankglider you’ll find that they have a strong following and that they use the page to drive traffic to their site.

Of course, SEO consists of many different parts, including copywriting, signals from other sites and even organic search results. It’s a huge business and if you don’t incorporate it into your site then you can’t hope to rank on the search engines. This will mean that you get less traffic, less customer interaction and so much more. If you use black hat techniques to drive traffic, or policies that are against Google’s own regulations, then you’ll be penalized.

Learning about SEO is easy, but implementing the right steps can be difficult so if you would like to learn more about this then you should consult with a professional to see if they can help you with your own site.

If you need to know more about our team or how we can help you then please don’t hesitate to get in contact with us.